Randi Rossman
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Enterprise Software

Recent Posts

  • Customer-centricity is often touted, but how customer-centric is your content strategy really?Are You Really Customer-Centric? How Your Funnel Definition Reveals Your Content Strategy
  • Challenges of generative AI in B2B marketing: Balancing innovation and pragmatismNavigating the Hype: A Reality Check on Generative AI for B2B Marketers
  • Mastering Your Voice in the Age of AI: A Marketers’s Guide to Authentic AI-Assisted Content
  • When Technology Drives Change: B2B Marketing for Digital Transformation
  • The Elon Musk/OpenAI Lawsuit: Implications for AI Product Marketers and Industry Innovation
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